How to Attract More Customers and Boost Venue Profitability | Neal Bergstrom and Hayden Holm
In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Neal Bergstrom and Hayden Holm owners of Venue Spark to discuss their backgrounds and how they entered the wedding and events industry. They share their experiences working at The Falls Event Center and the challenges they faced in turning the company around. They also talk about their new venture, Venue Spark, and their role in helping venues navigate the challenges of the pandemic. They emphasize the importance of location, efficient operations, and effective marketing in running a successful venue. They also discuss the concept of "just enough and no more" when it comes to expenses and building a venue. Overall, they provide valuable insights and advice for venue owners looking to improve profitability.
About Our Guests:
Hayden is a dedicated father, accomplished author of a middle school survival guide for indoor enthusiasts, and a Guinness World Record holder for the fastest half marathon dressed as a mummy. In addition to his impressive athletic achievement, he has 7+ Years experience in cross-industry digital strategy for service-based companies. He now specializes in assisting event venues in optimizing their space and scaling their sales through the implementation of proven strategies, systems, and playbooks.
Neal is an innovative leader in the event venue and meeting space industry. He applies a proven model to revitalize underperforming spaces through disciplined expense management, expert digital marketing practices, and performance-driven sales metrics. Neal's systems enable venue owners to maximize profits during prosperous periods and endure challenging times. Neal is a relationships expert renowned for his adeptness in navigating complex and challenging situations and conversations with finesse. Those who have sought his guidance have consistently found his advice to be not only relevant but also immensely valuable. Neal's exceptional skill in de-escalating tense situations makes him an invaluable resource in any professional setting.
FInd Them Here:
Linkedin: https://www.linkedin.com/company/venue-spark/about/
Linkedin: https://www.linkedin.com/in/haydenholm/
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