The Most Essential Marketing Metrics for Small Business Owners | Tayler Cusick Hollman

In this week's podcast episode of The Venue RX, our host Jonathan Aymin, interviews Tayler, the founder of Enji, a tech startup that helps small business owners create and manage their marketing strategies. Tayler discusses the importance of using data to inform marketing decisions and the potential benefits of incorporating AI into marketing strategies. She also emphasizes the importance of understanding the psychological and behavioral aspects of marketing and committing to building habits to make marketing a necessary part of a business. Jonathan expresses his excitement for Enji’s launch and the potential for it to help small business owners with their marketing efforts.

About Our Guest:

A marketing consultant and small business builder Tayler, is the Founder of Enji—an exciting new startup launching in the spring of 2023. (Though you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co.). In her newest endeavor, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing to design and build a suite of online marketing tools that fit your lifestyle and make sense for you. Because, while you didn’t sign up to be Chief Marketing Officer of your business, at Enji, she believes becoming one doesn’t have to be so daunting—and her goal is to empower you with the tools and solutions you need to make more informed decisions, use your resources more effectively, get creative with how you connect with customers, and ultimately grow.

Find Her Here:

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The Best Sales Tool for Wedding Venues: 360 Virtual Tours | Ershad Zamani

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The Role of Data Analysis in the Wedding Industry | Liene Stevens